Hampton Water Celebrates Rosé Day with Pink Beach Soiree in Santa Monica

Last month on June eleventh – Santa Monica’s trendy beach club Perry’s was transformed into a lively pink Country Club like paradise in honor of Rosé Day, thanks to the celebration hosted by Hampton Water. The event, host Jesse Bongiovi son of rock legend Jon Bon Jovi — was a chic gathering that brought together rosé enthusiasts from across the town to kick off summer in style.

Bottle of Hampton Water Rose next to a Floral Arrangement

Hampton Water, renowned for its premium rosé bottled in the South of France, has become a household name among wine lovers. Since its debut seven years ago the brand has captured attention for its crisp, refreshing flavor profile and hip trendy packaging introducing a new generation to the refined and flavorful rose

Recently, Hampton Water expanded its selection with the launch of its new Sparkling Rosé, a bubbly twist on their classic favorite, designed to elevate any celebration with its lively effervescence and subtle fruit notes.

The venue was decorated in shades of pink—from delicate backdrops to gift stations with embroidered pink sweatshirts and playful bracelet charms, all adding a touch of sophistication mixed with a fun, youthful vibe. 

Guests enjoyed sipping on the iconic Hampton Water rosé — which according to Jesse Bongiovi has grown to the third best-selling rosé in the United States, selling over a million bottles per year and continuing to increase.

Two bartenders preparing Hampton Water Rose, Bubbly, Prose and Mezulita's with the Hampton Water logo underneath

Guests mingled in a festive environment filled with pink Hampton water froze and coastal-inspired bites that perfectly complemented the refreshing rose.

Couple playing Putt-Putt golf

A standout feature of the night was the country club – inspired mini-golf stations, where attendees showcased their putting skills amid trendy DJ tunes and lively chatter. The night was sprinkled with many giveaways, including stylish pink sweats and shorts and pink golf balls, adding a memorable touch to the celebration. 

As glasses clinked and laughter echoed, everyone reveled in the perfect pairing of bubbly rosé and beachy bites, embracing the spirit of summer and good company.

Beach scene with Cabana's, pink wine glasses, flowers and French Fries

The event balanced elegance with a laid-back trendy coastal vibe, under the pink private cabanas demonstrating that Hampton Water and Jesse Bongiovi truly know how to craft a memorable party. It was a great evening of new friendships, fun, and fine rosé, an ideal way to toast the season of sunshine and relaxation. Cheers to rosé day, and Hampton Water.